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It's assumed to be the company name, as even English Vocaloids have a series titles such as Zero-G being "ZGV" and PowerFX being "PFXV". So, it's likely SBS Artech is initialed simply as 'S' with "SV" attached; "SBS Artech Vocaloid 01". Meaning 01 to be their first Vocaloid release.

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